PLAY WITH THE FLOW – AW LAB
For this dynamic and eye-catching showcase created for AW LAB, our team created a concept that combines creativity, style and functionality.
Project features:
- Modular wooden structures: The use of sloping panels gives depth and movement to the composition.
- Scenic details: Elements such as the vintage stereo and brightly colored podiums add an urban and playful touch, perfectly in line with the “Play with the Flow” message.
- Strategic lighting: A steerable lighting system enhances the products on display and creates an engaging atmosphere.
- Visual storytelling: The combination of mannequins and graphic panels conveys the energy of the brand, immersing passersby in AW LAB style.
Value added:
With its attention to detail and use of quality materials, this showcase stands out for its ability to capture attention and powerfully communicate brand identity.
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